How To Invest In Digital Real Estate

Have you been wondering what it means to invest in digital real estate? You’ll have to start thinking in terms of our virtual world. In the rapidly evolving world of cyberspace, digital real estate is akin to a virtual parcel of land.

As the digital market continues to grow and evolve, more people are investing in digital real estate. This investment doesn’t require significant funding upfront, nor does it pose the same massive risks as other markets.

If you’re thinking about tapping into this market, here’s what you need to know about digital real estate and how to get a share of it.

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Investing in digital real estate allows you to own a piece of cyberspace — a digital asset — that can be made available for sale, and to use that piece of real estate in any number of ways.

However, the types of digital real estate that are out there are a lot broader than you might think.

For example, the website you’re reading right now is a piece of digital real estate that I have grown and nurtured for more than a decade of my life!

What Is Digital Real Estate?

Everyone’s familiar with real estate investment. It’s as simple as buying a house or land to rent or sell for profit.

Digital real estate works the same way.

Every domain name, every website and every blog you see online is internet property. They represent digital real estate you can buy and sell just like houses, apartments and lots.

In fact, there are people making a living buying and selling domain names and websites full time. Some domain names sell for millions of dollars, and websites often get acquired for lots of money as well. And yes, you can make money with digital real estate, too.

Examples of Digital Real Estate

With all that being said, pretty much any type of digital asset you can buy or sell can be counted as digital real estate.

In fact, the types of digital real estate you can find today extend far beyond simple websites like the one you’re visiting right now.

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Some of the most common examples of digital real estate include:

• Assets and land sold in the metaverse
• Email lists that are built and sold to others
• Digital products like courses and printable
• Affiliate websites that earn passive income
• Authority blogs that focus on a specific niche
• eCommerce stores that sell physical products
• Mobile apps that are built for a specific purpose
• YouTube channels that are ultimately monetized
• Social media channels that are grown and monetized
• Domain names that are bought and sold on websites like Flippa
• Membership groups that require a monthly or annual fee

The examples below highlight some of the types of digital real estate people can use to earn both active and passive income.

Popular Digital Real Estate Investing Examples

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1. Start YouTube Channel

My YouTube channel is a popular piece of digital real estate you may own and leverage to build wealth. I may covers many of the same topics as my website, yet it makes sense to offer video in addition to written content.

Most of the videos on YouTube channels focus on teaching others how to make more money. But I also talk about things like how to find a mentor, the best investment platforms, and money mistakes I have made in the past.

2. Build Your Own Website

Another way to invest in digital real estate is by building your own website.

Building a successful website or buying an already established one is the most common form of digital real estate investing. If you build a large audience, you can sell the website for more than you invested in it, earning capital gains.

While this option means more upfront work to establish the website, you’ll also have full control over the domain and its content. If you decide to build a website from scratch, you can do it all by yourself using one of the following website builders.

3. Start Authority Blog –

Welcome to one of my digital real estate investments, my website Zerox24.com.

As a financial advisor, I use my authority blog to teach people about personal finance and the tools they can use to build long-term wealth.

While it wasn’t always the case, this piece of digital real estate is fully monetized and highly profitable. Not only do I earn passive income from this website, but I could sell this virtual parcel of land for a profit if I wanted to.

You can start a blog if you don’t want to run an eCommerce store. Once you build a following, you can start advertising on your blog and make money.

If you can build a large enough audience, you may be able to flip and sell your blog in the future. Making a profit and handing over your audience to the new owner.

4. Advertising

If owning a website doesn’t appeal to you, consider advertising to earn money in digital real estate.

Blog owners can use affiliate marketing to:

• Earn commissions,
• Create their own brand,
• Increasing their company’s sales,
• Advertising on other investors’ websites,
• Get sponsored by other businesses to post content on their blog.

5. Online Store

Mr. Steve Chou, who runs the website MyWifeQuitHerJob.com owns this virtual store that sells personalized handkerchiefs.

Not only does this piece of digital real estate earn passive income through sales of their product, but it could be sold to an outside investor for a massive profit.

Another example is an online store called Compete Every Day, which is run by Jake Thompson.

This website was built from the ground up, and it makes money selling workout apparel, books, and more. There are many more examples in the internet.

6. Start A Social Media Account

Making money on social media is another way to invest in digital real estate. You might even know someone who is a social media influencer.

They get paid to do sponsored videos and posts or to sell their products on their social media platforms.

The key is to know how to build a following. Pick a niche with pain points existing influencers haven’t touched and build your audience.

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Like a blog, the more followers you have, the more advertising and sponsored posts you’ll have. Social media accounts that are grown and monetized can become a form of digital real estate you can use to build somewhat passive income.

When you build up a ton of followers, brands will pay you money to share their products and services. Kendall Jenner’s Instagram account with more than 246 million followers is a very extreme example, but you get my point.

According to some reports, the model gets paid more than $600,000 for each sponsored post she shares on the social media platform.

7. Flip Domain Names

Domain names can be worth money if you know how to find the right options. What is Domain Name Flipping? You may ask. check the link.

Look for domain names that companies can easily brand, are short and easy to remember, and have the .com extension for the greatest returns.

Like fixing and flipping homes, flipping domain names can be risky. First, you must know what will sell (and won’t). You can buy a “dud” and not make anything, or you can buy an incredible name and sell it for thousands of dollars in profits.

8. Online Course

Teach whatever you know to the internet and you shall create a digital real estate for yourself. After you create a course, your online community will consume the content as you sit back and collect revenue. How cool is that.

Start a YouTube channel and create educative content. Be consisted in your posting. Also you can start a website and post regularly.

Make sure your content is educating, entertaining or helping.

9. Buy Virtual Land

If you’re looking for an investment that mimics investing in physical real estate, invest in virtual land in the metaverse. Decentraland is a common platform for digital real estate investments, but there are other options too.

All digital real estate transactions are recorded on the Ethereum blockchain so that no one can replicate the real estate. A blockchain is a public database that’s shared across many computers in a network.

10. Start Podcast

Another piece of digital real estate you may own comes in the form of a podcast.

Use this podcast to reach even more people who might be inclined to listen to recorded content while they exercise or commute to work.

How To Invest In Digital Real Estate

One of the biggest reasons many people stay away from investing in websites is the belief that it requires advanced technical knowledge and web design experience to build and manage a website. But the opposite is true.

You don’t need any experience to set up a website and start investing in digital real estate.

New technologies and free software platforms such as WordPress have made this process much easier for beginners. Today, you can set up a website with just one click.

There are two ways you can invest in digital real estate: You can either build a website of your own from scratch or buy an established website.

Each strategy comes with its own benefits and downsides.

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Building a website from scratch requires a small investment. But you have to put in a lot of work to make it successful, and it will take a long time before you can sell it for profit.

now, if you decide to buy a website, it will cost you a lot of money. But since the site is already making a profit, you can get a return on your investment much sooner.

If you are wondering how you get started investing in digital real estate, you should know there are a variety of ways to buy in.

Some digital real estate investments require a different skill set than others, but nearly anyone can invest in digital real estate in some way, shape, or form.

Ready to invest in virtual real estate? Consider the strategies below.

1. Buy Digital Real Estate

Maybe you don’t want to spend time building up your own platform, or you like the idea of building on something that already exists.

In that case, you can buy an array of digital assets from other people using various platforms. For example, a website called Flippa makes it possible to buy or sell any number of online businesses.

You can use Flippa to buy affiliate websites, authority blogs, eCommerce stores, SaaS businesses, mobile apps and more.

Another website called Motion Invest has similar digital offerings. Just like with Flippa, you can buy digital real estate here then sell your asset for a profit later on.

2. Build Your Own

First off, you can always begin building up your own piece of digital real estate you can use to create passive income or sell for a profit later on.

I’m talking about starting:

• Your own Blog,
• Building a YouTube channel, or
• Even starting your own Podcast.

Any of these strategies can cost you a few hundred bucks or less to get started. Yet there are truly no limits to the amount of income you can earn.

Just remember that building your own blog or digital platform takes a ton of time and patience.

I didn’t earn much at all from my website during the first few years, but that started to change once I built up some momentum.

3. Invest In The Metaverse

This final strategy is one that’s still in development, but it’s entirely possible to buy or rent virtual “land” or property in the metaverse.

How do I know? Because there are platforms that let you do exactly that.

As an example, a website called Metaverse Property offers digital real estate of all kinds, which are actually just a form of non-fungible tokens (NFTs).

As an example, you can invest in this Extra Large #3361 (XL) parcel in Somnium Space if you want to, although the current price is unknown.

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If you want to buy this piece of digital real estate, you’ll have to make an offer and hope for the best.

You can also use this website to buy property in Upland, which Metaverse Property explains as “the Earth’s metaverse where you buy, sell, and trade virtual properties mapped to the Real World.”

Apparently, you can become a digital landowner or run a virtual business that has the potential to earn UPX coins, which are a type of cryptocurrency.

4. Buy a Social Media Account

You can also buy social media accounts, although this type of digital real estate sale is currently in the midst of a transition.

At the moment, you can use websites like FameSwap.com and SocialTradia.com to buy Instagram accounts and other social media accounts.

In the meantime, you can also buy various types of groups or memberships, including Facebook groups that are focused around a specific topic.

When you buy an existing social media account, you get to benefit from having that audience right away, and from not having to spend years trying to rack up followers on your own.

How you monetize from there is totally up to you, but you may be able to earn money through sponsorships, sponsored ads, affiliate marketing, and more.

How To Invest In Crypto Wallets Digital Real Estate

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Typically the most popular wallets will be compatible with owning Metaverse property and holding tokens to invest in the wider digital real estate ecosystem; these include:

• Phantom

With the increasing popularity of the Solana network and Solana NFTs, Phantom quickly became a huge favorite for the community due to its fast and easy-to-use application.

It offers various staking options, incredibly fast swaps and has recently released its iOS App, previously only offering an Android App.

• MetaMask

Launching back in 2016, Metamask is certainly one of the most used cryptocurrency wallets, mainly due to beginners’ advantage.

It was built for users to hold Ethereum and interact with other projects on the Ethereum blockchain.

• Ledger

Ledger is the industry leader in cryptocurrency wallet security; they’ve built a great reputation for being the more secure wallet provider on the market and have several products to offer users.

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If you’re holding crypto worth over a few thousand dollars, Ledger would certainly be the way to go.

Especially when the value of your digital real estate increases, you’ll need the safest place to store it. Ledger is a more expensive option but certainly worth it for security reasons.

• Coinbase Wallet

Coinbase wallet provides Coinbase users with a self-custody option rather than storing their cryptocurrency on the Coinbase exchange.

Self-custody means that you have full control over your funds. Whereas when you store them on an exchange like Coinbase, you don’t solely control the coins themselves.

Coinbase is one of, if not the largest exchanges in the cryptocurrency market, and you can certainly feel at ease when you use one of their products.

• Crypto.com

Crypto.com has two options to store your cryptocurrency, similar to Coinbase. They have their Crypto.com wallet and their Crypto.com app.

The wallet is non-custodial, meaning you have full control, but you also have to pay transaction fees when moving funds around.

The app is the custodial wallet, meaning that you need to fill out KYC, and they can have control over your funds. The benefit to the app wallet is that you don’t pay any fees.

If you’re a fan of Solana and want to know the best Solana based crypto wallets to use, check out our top picks.

How To Start Investing In Digital Real Estate

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What Platforms Can I Own Digital Real Estate On?

Buying into digital real estate can either be through investing in Metaverse land or using blockchain tech to make physical real estate investing easier, cheaper, or faster.

You can do this using a Metaverse platform or a protocol like ours.

• Decentraland // Metaverse

Decentraland is one of the most popular Metaverse crypto projects on the market. It regularly breaks records for the most expensive land sales.

The name of the land in Decentraland is called LAND, and one of the most expensive sales had sold for $3.2 million. The project is built on the Ethereum blockchain.

• Sandbox // Metaverse

The Sandbox originated as a game for mobile and Microsoft Windows back in 2012.

However, later on in 2018 was bought by Animoca Brands and began the pivot to building Sandbox into a Metaverse crypto game.

A decision that would change the gaming and Web3 industry.

The feature that scaled the Sandbox platform is the VoxEdit interface, which allows you to create your own in-game assets, and the Game Maker allows you to build 3D games without spending your own cash.

• Parcl // Real Estate Synthetic Investing

The Parcl Protocol allows you to invest in US neighborhoods and real estate without owning the physical property.

The protocol uses synthetic asset technology to make investing in property easier, cheaper, and faster than traditional investing and even other real estate crypto projects.

The benefit of using Parcl is that you can invest in places like Soho and Manhattan without buying a property, and there is no minimum investment needed.

Parcl is on a mission to build a protocol that provides access to the real estate market, a market that millions of people are currently priced out of.

How Digital Real Estate Make Money

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After buying or making your website, you need to create content on a consistent schedule to attract visitors to your website and generate traffic.

Use Google’s Keyword Planner to brainstorm ideas for your blog using words that people are already searching for.

If you’re too busy to write blog posts and promote your website, hire freelancers to write content on your behalf.

You can find freelancers from sites like Upwork at affordable prices. Once you’re generating enough traffic to your website, monetize that traffic to generate revenue from your website.

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Here are a few ways to make money from your web traffic.

• Advertising:

Sell ad space on your website or use an ad network like AdSense to monetize website traffic. When people click on an ad, you earn money.

Most websites use some form of advertising to bring in revenue, such as display ads through Google AdSense.

When you use ads on your website and a reader clicks on one, you earn money.

When a ton of people click on your ads over the course of several days, weeks, or months, that’s when the real money starts rolling in.

• Selling Products:

You can also create and sell your own products, like e-books, online courses and software on your website.

Which gives you ultimate control over your income and the potential to earn a lot more money. Online products can include anything from eBooks to online courses.

• Membership Site:

You can also use your digital real estate to build up a membership site.

This is a great way to generate passive income, and you’ll be surprised how much your profits add up when you get enough people to pay monthly fees to belong to your exclusive group.

• Sponsored Content:

Advertisers will often reach out to you to sponsor blog posts that promote their own brands and products.

They will pay you to write about their products on your blog.  Once you build up your platform, you’ll begin getting offers from brands who want you to talk about their products.

Sponsorships can easily pay hundreds of thousands of dollars at the higher end of the scale, but you may only earn a few hundred dollars for sponsored content at first.

• Affiliate Marketing:

This involves promoting and selling products created by other businesses. Whenever someone buys a product through your affiliate link, you earn a commission off the sale.

You can also use affiliate marketing to earn money online.

This type of marketing requires you to put links to various products on your website, and you get paid when someone clicks on a link to make a purchase.

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Eventually, you may start making a profitable income from your website.

Then you can decide whether to sell it for a profit or to continue developing the site to use as an income stream. The choice is yours.

The good news is that you don’t have to open your checkbook or empty your bank account to invest in a website or a blog.

The bad news is, unlike when you invest in stock or real estate, you can’t expect the value of your digital real estate to go up over time if you don’t do anything.

You have to put in the work to make your website more successful and increase its value. Make sure you’re willing to put in the work before you invest if you want to see a financial return.

Pros of Investing in Digital Real Estate

• Diversify Your Income: Finally, digital real estate can help you diversify your income in a major way. In addition to investing in stocks, ETFs and other securities within a brokerage account, you can diversify with digital assets, too.
• Low Minimum Investment: Where you’ll likely need tens of thousands of dollars to invest in physical real estate at a bare minimum, you can buy virtual real estate for a few hundred dollars or less. If you decide to build your own platform instead of buying one, your minimum investment can even be less than $100.
• Earn Passive Income: Digital real estate that is properly monetized lets you earn money when you sleep. This is especially true once you build up your platform so you have a ton of followers, and when you use a combination of affiliate marketing, ads, and sponsorships along the way.
• Work On Your Project Anywhere: Building your brand can take place anywhere and at any time. All you need is a laptop and an internet connection to get started.
• Digital Real Estate Appreciates In Value: Like physical real estate, digital real estate appreciates. If you own it, you earn appreciation, which means you can sell the property for more than you paid, making capital gains on your investment.

Cons of Investing In Digital Real Estate

• Beware of Scams: Finally, there are scams to watch out for any time a transfer of money or crypto may be involved. Make sure to watch out for investments that seem too good to be true, and conduct due diligence before you buy anything online.
• Major Learning Curve Ahead: You will need to learn quite a bit about building online income streams before you can become successful. Also remember that, if it was easy, everyone would do it!
• Hard To Know What it’s Worth: Digital real estate can also be difficult to price. For the most part, blogs, YouTube channels, and social media accounts are only worth what someone is willing to pay.
• Some Ideas Are Still In Development: Some digital real estate investment strategies are tricky to execute since they’re still being built. For example, it’s hard to know what you’re buying if you purchase land in the metaverse, or how you’ll make money with your investment.

FAQs on Digital Real Estate Investing

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Conclusion: Digital Real Estate Investing Has Profit Potential