How To Advertise A Rental Property

Gone are the days when people advertised Rental Housing on Daily papers.  Most people nowadays research new properties online both (Residential and even Commercial) before arranging viewings. How To Advertise Rental Properties

Choosing the way you advertise your property is really important. The idea is to attract quality tenants as quickly as possible, as it ensures constant cash flow and fewer vacancies in future.

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Below I have listed 7 major points to consider.

1. Pricing your rental property.
2. Convenient Payment methods
3. Property Listing Online for easy access by renters
4. Description of features.
5. Well focused photos
6. Frequently asked questions.
7. How to save money advertising.

1. Choosing Your Price Range: How To Advertise Rental Properties

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The most important thing is to consider is the local market in your area. What similar properties, apartments and houses in the area are going for on websites like Zerox24 property portal and others before pricing your rental house.

Don’t assume your house looks nice and end up charging high price assuming renters will be attracted by the smartness of your house.

For example, if you charge your property from Ksh 15,000 to Ksh 20,000 you will appear in the same searches to prospective tenants.

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Whereas if you reduce to Ksh 12,000 or increase to Ksh 25,000 you will reach a different audience. Choosing a realistic price to advertise your property at to keep the process as efficient as possible.

Don’t forget when you register on Zerox24.com platform you can use our free tools to receive a rental price approximation for your property based on public data.

2. How Do You Want To Get Paid: How To Advertise Rental Properties

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Many affluent cities in the world charge rent weekly while majority charge rent monthly.  Charging rent monthly is determined by how people get their money bearing majority employees pay monthly.

Casual labor’s get paid weekly even though their money is more unreliable to pay rent.

Supply pay-bill number or bank account number and let your tenants pay using their mobile phone. Mpesa is the way to pay rent in future.

Do not collect money by hand. Some landlords collect money by hand which is primitive way to run Rental business.

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By doing so you might not be able to document everything and you may even end up using the money before depositing in your bank account, end result it will not build your credit record for you and no bank will want to lent you money to expand your rental business in case you need loan.

So it’s important to make your rental money pass through bank account.

Many landlords do not like paying tax and this might lead to avoid banks. Zero24 is determined to educate you on matters finance and real estate is where we shall be digging deep to uplift this industry. Stay tuned.

3. List Your Property Online To Reach More Potential Renters

Do you know majority of people are now searching properties online and Zerox24 is providing the excellent platform to advertise and search properties online in Kenya?

Yes, gone are days when property adverts were done in newspapers. Anybody with smartphone can get online and scan every Conner of the town to search for vacant properties to rent.

All you need is to register an account and upload pictures of your vacant property and renters start calling to inquire.

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Zerox24 is a website which connects landlords with tenants looking for vacant properties in Kenya. There are many ways to do this.

First do your research on the available methods of advertising at your disposal then move fast to advertise. Make sure to take smart photos and if possible hire photographer to take the photos for you.

It may cost you a little coins but long run it benefits you more. In real estate photos speak loud than words.

4. Describe Your Property Well

How best you describe your property will attract quality renters. People are looking for different features in a property to rent or buy. How To Advertise Rental Properties online

Do not assume on this. Learn how to describe a rental house. For example, do not say big house, say spacious 3 bedroom house with SQ, Gated compound, with Garage etc. to attract quality renters. Hope you have got my point.

Describe the walk able distance from the main road. How is security in the area? Are there schools around where school children can reach quickly?

How is the bathrooms and kitchen? Was the house rented by a celeb before? This can attract people who want to be associated with a celeb who occupied it before. How To Advertise Rental Properties. Learn More here